Good Shepherd Lutheran Church Ministry Description
Description: The Communication Specialist is responsible for executing and leading high-quality communication and evangelism programs and materials for internal and external purposes. The Communication Specialist will utilize a systematic approach to the creation and implementation of a communications ministry that enables Good Shepherd Lutheran Church to fulfill our mission to “Share the Shepherd’s love with all of God’s children.”
Primary Responsibilities Communications & Design: Serves as project manager, copy editor, and staff leader for all aspects of Good Shepherd’s communications ministry. Ensures ministry elements are completed on-time, done accurately, and offered with the standard of excellence that is consistent with Good Shepherd’s mission and brand. Execute the design and production of the monthly newsletter. Work alongside pastors, the Director of Music & Worship, and the Executive Assistant/Office Manager to design and print weekly worship bulletins. Work alongside pastors, staff-led ministry teams, and Church Council committees to manage and execute posters, brochures, mailings, articles, and other materials to inform and communicate the various programs, services, events, etc. Oversee, develop, and maintain Good Shepherd website, smartphone technology, and social media presence.
Marketing & Promotion: Work cohesively with Parish Administrator to maintain a mission-focused communications strategy. The communications strategy includes promotion and awareness of all ministry and mission areas of Good Shepherd. The communications strategy is developed and implemented to capture Good Shepherd’s current ministry and mission, as well as provide opportunities to keep appropriate archives of ministry and mission for the congregation’s historical archives. Educate staff and congregational membership on effective marketing and communication ideas and strategies Oversee and coordinate the marketing for Good Shepherd programs and services within the congregation, synod, and community. Develop and design promotional materials. Coordinate printing services. Provide proofing and review to ensure consistent, high-quality messages. Represent Good Shepherd in the community. Oversee all promotional mail materials including bulk mailing process.
Meetings & Administration: Attend staff and team meetings for efficient and effective communication of current mission and ministry. Seek out continuing education opportunities to expand knowledge base and keep up with the changing trends of marketing and communication, especially as it relates to larger congregations of the Evangelical Lutheran Church in America. Assist office staff with general office duties as needed (i.e. answering the telephone or assisting members who stop by the office). Work to build relationships in the congregation and recruit members to help strengthen our communications strategy and ministry. Manage ministry-related groups in ICON church databases system.
Personal & Spiritual Growth: Engage in the ministry of self–care through personal and spiritual growth. Nurture spiritual growth through prayer, worship services, reading, attending educational conferences, and other avenues personally chosen to foster this growth.
Education and Experience Requirements are as follows: • A bachelor’s degree in Communications, Marketing, or related field. • At least five years can be substituted for the degree. • Advanced computer skills including Microsoft Office suite, Adobe Creative Suite, website management tools, social media programming, and other related software. • Knowledge of AP writing styles. • Ability to proof and edit a variety of written communications. • Able to work occasional evenings and weekends in order to capture ministry events.
Talents and Gifts Needed for this Ministry A heart and desire to oversee the congregation’s communications ministry to support the vision and mission of the church. Adaptive leadership skills. Excellent skills in creativity; organization and ability to prioritize tasks in a rapid-paced environment; openness to working with volunteers; strong written, visual, and oral communication skills. Skills in building relationships, teamwork, coaching, and leadership. Requires the ability to keep sensitive and confidential information. Self-starter and willing to stay on top of the changing trends that come with communications ministry.
Examples of Working Conditions A full-time position (40 hours per week) with eligibility for benefits as outlined in the employee manual. This position requires personnel to work in the office and therefore not eligible to work from home. The typical work schedule is 8 am – 5 pm, Monday-Thursday, and 8 am – 3 pm on Friday with a 1-hour lunch break.
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